Vol. 22 No. 1 (2025): The European Journal of Applied Economics
Scindeks Assistant Scindeks Assistant — A system for serious journals and those aspiring to become one
The European Journal of Applied Economics

Original Scientific Paper

Sonja Jovanovic,Lazar Dražeta,Bogdan Dražeta,Aleksandar Petrović
1-17
BUSINESS PERSPECTIVE ON EXPLORING THE INTRIGUING VISTAS OF ARTIFICIAL INTELLIGENCE: Exploring the Intriguing Vistas of AI
PDF (Serbian (Latin))
Marijana Seočanac
18-31
SMART HRM 4.0: THE DIGITAL TRANSFORMATION OF HUMAN RESOURCE MANAGEMENT IN TOURISM
PDF (Serbian (Latin))
Aleksandar Mihajlović,Jelena Gajić
32-52
HIGHER EDUCATION IN THE DIGITAL MARKETING AGE: EVALUATING THE COST-EFFECTIVENESS OF INSTAGRAM CAMPAIGN AD FORMATS USING A/B TESTING
PDF (Serbian (Latin))
Vinnandra Putri Kharisma,Andrian Dolfriandra Huruta
53-70
DIGITALIZATION AND ECONOMIC GROWTH NEXUS IN THE ASEAN REGION
PDF (Serbian (Latin))
Milena Nikolić,Marija Marković Blagojević,Danka Milojković
71-85
SOCIAL NETWORKS AS A TOOL FOR DIGITAL MARKETING IN BANKING IN SERBIAA
PDF (Serbian (Latin))
Dejan Brcanov,Viktorija Petrov,Karlo Bala
86-97
CLUSTER ANALYSIS OF RESEARCH AND DEVELOPMENT CAPACITY IN EUROPE
PDF (Serbian (Latin))
Tijana Radojević,Danica Rajin,Jelena Nikolić,Semil Yildirim
98-117
THE WTO'S INFLUENCE ON THE GLOBAL ECONOMY AND MODERN BUSINESS DYNAMICS
PDF (Serbian (Latin))
Danica Pavlović,Boris Korenak,Nikola Stakić
118-129
ENHANCING RISK-ADJUSTED RETURNS FOR RETAIL INVESTORS: AN EXPLORATION OF DUAL MOMENTUM STRATEGIES IN GLOBAL SECTOR ETF INVESTING
PDF (Serbian (Latin))
Emre Ozan Aksoz,Furkan Hafif
130-144
INVESTIGATION OF PERCEIVED RISKS IN HOLIDAY PURCHASES FROM WEB-BASED TRAVEL INTERMEDIARIES ACCORDING TO DEMOGRAPHIC CHARACTERISTICS
PDF (Serbian (Latin))
Velisav Marković,Olivera Avramović
145-155
EQUAL PAY FOR EQUAL WORK OR WORK OF EQUAL VALUE: CONCEPT AND APPLICATION
PDF (Serbian (Latin))